Southwest Airlines have relaunched their blog, Nuts About Southwest, on their second birthday (sort of):

Thanks for joining us on our slightly belated birthday celebration as we roll out our exciting new Nuts About Southwest platform, or as we call it around here, our “blog 2.0 site.” Don’t worry, this is still the Southwest Airlines blog, and you haven’t landed in a time warp! Rest assured, everything you liked before is still here, but we have added a lot of new “stuff” that will give you more choices in information and even provide you the ability to personalize your Nuts experience.

The Nuts About Southwest blog is often referred to as a good example of how companies should embrace blogging. Via.

By G Allan Roberts

Really Simple Syndication or Rich Site Summary to some others is one of the fastest growing marketing tools in the online arena these days.  This is a better way of informing your potential and targeted visitors for any updates that your website is having.  Below are some of the effective ways  you can successfully do your Rich Site Summary:

1. Make sure that you frequently update your website to make sure that your targeted clients will be Read the full story

Popularity: 6% [?]

By R. Scott Hall

As you already know, social media is an extended conversation with your community or market. Every type of Web 2.0 platform gives you a way to participate in an ongoing conversation. One of the best social media marketing tips I can give you is to get into blogging.

A blog is a way for you to not only participate in a conversation but to initiate one and become a thought leader - or guru, if you will. When you have a blog you are in charge of the content. In a blog post you can write as much as you want and Read the full story

Popularity: 21% [?]

By Robert Peltzon

With tools such as Blogger and WordPress, creating a blog has never been easier. It’s getting traffic to your blog that can be challenging. A blog with no traffic is of much use, is it? The more traffic you have, the more effective your blog will be in achieving its goal. You can follow the three tactics below to help more visitors find your blog. Read the full story

Popularity: 51% [?]

By Franck Silvestre

If you have a website and you are currently selling a product on the Internet, you need to know that rss and blogging can increase traffic to your website dramatically.

Since there are million of websites on the Internet today, and you  have a lot of competitors, you need to use every technology available to get higher search engine rankings.

Surfers behavior has evolved other the years, and today, email marketing is not the sole holy gray of your Internet business.

He has no fear of being subject to spam, and therefore, the visitor is happy to add your site to his reader. He thinks that he is in control and he can choose to click and visit your website when he wants. Read the full story

Popularity: 3% [?]

By Kathleen Krueger

It is always important for on-line business, small or large, or anyone desiring a solid Net presence to make certain that they have good, overall strategies,  and a solid Internet marketing structure.  Unfortunately, and historically, many business enterprises have had a very haphazard approach to Internet-based marketing and advertising. Net business is still new, with new technologies being developed all the time.  Even the experts have been fooled, and successes have presented themselves where least expected.

Here to stay, and never to change, the Internet is also proving vital to promote  products and services Read the full story

Popularity: 4% [?]

I wrote a post a year ago about how the fear of blogging had been replaced by the fear of not blogging. Boy, was I wrong about this being the case on a national level. A few months later I discovered that (at least for businesses in and around Chicago…) most of the dozens of [...]

Blogs, or weblogs, are websites featuring diary-type entries displayed in chronological order, often providing commentary or news on a particular subject. Blogs may combine text, images, and links to other sites related to the subject matter. Many blogs also have features that allow readers to comment on them. Though most are primarily text-based, some blogs focus on art, photos, music, video, or audio as part of a larger network. Many people are also loyal blog-readers who read a certain blog everyday. Read the full story

Popularity: 2% [?]

Reasons for having a corporate blog

I have been working on a project for setting up a corporate blog. Nice challenge for me! Many do’s and don’ts on the horizon, but really interesting and funny research work. I thought it would be nice of me to share the steps involved in getting a corporate blog together. But, first what is a corporate blog? It’s a web page where a company through authorized editors or through its employees can have a more informal voice. Style is an important ingredient for a corporate blog. It should be informal, with a personal touch, unlike the cold style of the press releases. Read the full story

Popularity: 2% [?]

It is widely recognized that blogging is one way to easily add new content to a website, and a number of corporates are embracing the idea with gusto. Not only are there companies that do corporate blogging, but in lots of cases it is not just the CEO or the marketing manager who blogs, but the actual employees of the company itself. Google and Microsoft are just two companies that allow and/or support their employees in their blogging. But the whole idea is fraught with pitfalls. The problem is the conflict between confidentiality and openness and quite a number of blogging employees have been fired recently for inappropriate blogging behavior. Read the full story

Popularity: 2% [?]